Audience profiling

Our questionnaire determined that our main target audiences is mostly men aged 13 to 18 and in order to better appeal to this audience I've created a mood board that shows the interests of our target demographics.

Our audience's interests

Most people aged 13 to 18 would prefer a more fast-paced action filled introduction, though this is not what we're doing at the moment and are taking their preference into account. Western movies can appeal to many different ages. For example, our demographic would prefer Django over Fistful of Dollars, because Django is a more modernised Western.